What is Offline Call Tracking?
The Offline Call Tracking tool allows you to assign a unique and dedicated telephone number, a call flow, and a marketing campaign in Salesforce to phone traffic from an offline advertising campaign such as a print, radio or podcast, or television ad.
For example, if your business was to run an ad on a billboard or on radio you could create a unique and dedicated telephone number for those ads, or even multiple numbers for different offline ad mediums, so that any calls that come in can be subject to a call flow, routed to a specific team or person, and tracked against a Salesforce campaign.
- Direct marketing such as mailers.
- Radio / Podcast or TV ads with a number to call
- Tracking email campaigns
Click here to get started with Offline Call Tracking